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Author: uk365guy

{Customer Insights} Elevate customer experiences in real time

uk365guy

Hellp Everyone,

Today I am going to share my thoughts on Customer Insights on elevating custoner experiences in real time.

Let’s elevate customer experiences in real time within the context of Dynamics 365 Customer Insights:

Normally customer engages with your website, navigate through the pages, added a product or servicemto the cart and checking the quote, signing for upcoming event or webnair etc…

So with the Customer Insights, we can ensure customer profiles and associated insights are updated in the real time based on these signals, allowing we to provide the most targeted and personalized experience as they engage with your website or App.

It will empowers you to foster loyality, increase engagement, enhance satisfaction and drive greater conversation rates.

New feature details

Customer Insights helps:

1. Real time web tracking

2. Real-time unknown profiles

3.Real-time unknown-to-known

4. Real-time web personalization

That’s it for today.

I hope this help.

Malla Reddy Gurram(@UK365GUY)
#365BlogPostsin365Days

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{Customer Insights} Accelerate time to insights with data in Delta Lake format

uk365guy

Hello Everyone,

Today I am going to share my thoughts on customer insights accelerate time to insights with data in Delta Lake format.

Let’s get’s started.

Let delve unto how Delta Lake format can accelerate time to insights with data in various contexts:

1. Dynamics 365 Customer Insights:

Business Value: Your customer data is constantly evolving, with signals like online activities and mobile interactions changing rapidly. Traditional data warehouses can lead to increased time to insights as the volume of unprocessed signals grows.

Solution: With native support for Delta Lake storage format in Customer Insights, you can:

Accelerate ingestion, unification, and insights processing using incremental updates from the Delta Lake.

Get customer profiles and associated insights updated more frequently, allowing you to react to customer engagements based on the most current information available.

Create relevant and personalized experiences for your customers and timely insights for business users.

Automatically benefit from incremental processing for unification, segments measures, activities and predictions.

Note: In this initial release, incremental unification requires that all source tables involved in the unification process use the Delta format.

2. Microsoft Dataverse:

Solution: Use Azure Synapse Link for Dataverse to export your Microsoft Dataverse data to Azure Synapse Analytics in Delta Lake format.

This enables you to explore your data and accelerate time to insight.

In summary, Delta Lake format allows you to track changes over time, process data incrementally, and ensure consistently up-to-date customer profiles and insights. It’s a powerful tool for staying agile in a dynamic data landscape.

That’s it for today.

I hope this helps.

Malla Reddy Gurram(@UK365GUY)
#365BlogPostsin365Days

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{Customer Insights} Take campaigns from concept to launch using Copilot

uk365guy

Hello Everyone,

Today I am going to share my thoughts on new preview feature using Copilot take campaigns from concept to launch.

Let’s get’s started.

Copilot in Customer Insights revolutionizes your workflow, enhancing productivity as you take campaigns from concept to launch. Here’s how it works:

1. Describe your Goals: Begin by providing a creative brief or describing the outcomes you want to achieve with your campaign.

2. AI-Powered Generation: Copilot leverages the power of data and AI to automatically generate the following campaign components:

Audiences: Based on Customer Insights data and your project description.

Message: Crafted to resonate with your campaign objectives.

Images: Relevant visuals aligned with your brand.

Journeys: Designed to deliver your goals.

3. Curate and Edit: You can further refine and curate these assets. Copilot ensures that you’re always in control.

4. Launch Efficiency: With Copilot, you’ll save countless hours. It creates a connected solution that aligns with your defined goals. Rest assured, you can refine, approve, and complete the campaign before it reaches your customers.

Key features:

AI-First Interface: Boost Productivity and creativity.

Brand Consistency: Automatically create a brand profile from your company’s website to keep consent on-brand.

Consent Suggestions: Copilot assists in creating engaging emails, adjusting tone, layout, and more.

Image Recommendations: Get AI-generated image suggestions or refine existing ones.

Journey Maps: Tailored Journeys designed to achieve your campaign objectives.

Export Details: Easily share essential campaign your goals, and Copilot generates tailored journey maps, segments and content.

That’s it for today.

I hope this helps.

Malla Reddy Gurram(@UK365GUY)
#365BlogPostsin365Days

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{Customer Insights} Reach customers quickly with 10x increased throughput

uk365guy

Hello Everyone,

Today I am going to share my thoughts on reaching customers quickly with 10x increased throughput.

Let’s get’s started.

In an increasingly digital and interconnected world, businesses recognize that capturing customers attention during critical moments is key to success. To achieve this, delivering timely and tailored experiences is essential. With the latest release, Dynamics 365 Customer Insights empowers you to reach customers faster than ever before:

1. Segment-Based Journeys:

You can now deliver up to 20 million personalized interactions per hour using batched journey scenarios.

This ensures that your marketing messages promptly reach your target audience, increasing the likelihood of quick responses and immediate customer engagement.

2. Trigger -Based Journeys:

React to customers behaviors in pivotal moments with up to 500,00 interactions per hour.

By connecting with customers precisely when it matters, your outreach becomes more relevant and effective.

This increased throughput is automatically enabled, allowing you to scale your customer interactions efficiently.

That’s it for today.

I hope this helps.

Malla Reddy Gurram(@UK365GUY)
#365BlogPostsin365Days

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{Customer Insights} Collect extra customer information without creating custom attributes

uk365guy

Hello Everyone,

Today I am going to share my thoughts on collect extra customer information without creating custom attributes.

Let’s get’s started.

In Dynamics 365 Customer Insights, you can now easily gather additional information about your customers without creating new custom attributes. Here’s how:

1. Custom Form Fields:

Within the form editor, you can create any kind of question directly.

Drag and drop custom fields from the toolbox onto the form canvas.

Edit the label and properties as needed.

For instance, you can ask questions like, “what is your meal preference?” or create contest-related queries to enhance customer satifaction and retention.

2. Data Storage:

The answers provided are stored only as part of the form submission.

This approach ensures that you can access the value anytime without polluting your data with unnecessary custom attributes.

By using custom fields, you can efficiently collect extra customer information without cluttering your attribute schema.

That’s it for today.

I hope this helps.

Malla Reddy Gurram(@UK365GUY)
#365BlogPostsin365Days

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